FBNInsurance creates new outlets to deepen penetration

Determined to deepen her retail footprint in Nigeria, FBNInsurance Limited has opened six new sales outlets in Abeokuta, Ijebu Ode, Apapa, Agbara, Isolo and Epe. The six offices bring to twenty five the company’s sales outlets nationwide in addition to four main branches in Lagos, Ibadan, Port Harcourt and Abuja; and the head office in Marina, Lagos.

While announcing the new offices at the firm’s Head Office in Lagos, Elizabeth Agugoh, head, Marketing and Corporate Communications, ascribed the company’s continued expansion in the retail space to its commitment to reaching the uninsured all over Nigeria. “Insurance penetration in Nigeria, a country of over 150 million people, is still below 1 percent. The fastest way to get more of our people insured is to look towards the retail space. Retail helps our target consumers put a face to the company they are dealing with and get better acquainted with our products and services. With a massive retail team of over 2000 Financial Advisors and increasing sales outlets, we surely have the capability to deepen our penetration in this under-tapped market,” she said.

It will be recalled that at the company’s 2016 Retail Marketing Conference and Awards, the Managing Director, FBNInsurance Limited,

Valentine Ojumah, managing director/CEO of the company emphasised at the Company’s 2016 Retail Marketing Conference and Awards the importance of retail drive on the company’s balance sheet and overall performance.

“Our retail team is peopled by hardworking men and women who have a natural passion for sales. Their positivity in light of negative economic realities has seen us sustain our growth trajectory,” Ojumah said. FBNInsurance Limited is an FBNHoldings company associated with the Sanlam Group, South Africa.