VERVE, Enactus Nigeria partner on students’ enterprise through ‘My Cashless Campus Challenge’

As part of its strategic steps to improve the innovation and enterprise among Nigeria students, Verve Nigeria has partnered with Enactus Nigeria to ensure that Nigerian campuses innovate through the “MY CASHLESS CAMPUS CHALLENGE”.

The challenge which is a Verve Nigeria/Enactus Nigeria on-campus financial inclusion programme designed to increase students’ understanding of the value of a cashless system while also promoting the cashless payment system on their respective campuses.

The focal point is to empower the Nigerian undergraduates to understand the social and economic benefits of financial inclusion and encourage it’s adaptation as a tool for human empowerment and wealth creation via the Verve eCash

Speaking after the presentation of cheques to winners of the challenge in Lagos, Oremeyi Akah, country manager, Verve International disclosed that through the Verve my cashless campus” challenge, Verve International (an indigenous brand) in partnership with Enactus Nigeria is taking the lead in educating Nigerians throughout the country about the cashless economy and empowering Nigerians, of all ages and inclination, with information and tools to effectively operate in a cashless economy as Nigeria prepares to join the rest of the world in running cashless economies.

Akah noted that the Verve eCash is a fully integrated and innovative electronic money system that allows users to conduct online transactions (make payments through the internet and/or mobile phones) and transfers (send and/receive money) over an easy to use, convenient and secured platform.

According to her, “As part of the strategy to drive the cashless campus programme, several campus workshops were held across Nigeria designed to empower students with the information on how to explore the Verve e cash platform”.

“To further motivate the students, a campus wide competition tagged the Verve Cashless Campus Challenge was also launched to challenge students to develop and implement innovative publicity strategies on their respective campuses to create awareness about the Verve e-Cash platform and financial inclusion”. She said.

The competition was in two phases, in phase one, Enactus teams across the country were challenged to develop and implement robust and creative publicity campaign to empower members of their institutions and host communities with information about the concept and benefits of the cashless economy and mobile money; as well as to introduce the newly developed cashless payment tool, the Verve cash e-cash developed by Verve International.

To achieve this, Enactus rolled out the drums in 20 tertiary institutions and conducted campus wide publicity introducing all and sundry to the benefits of the cashless economy and the benefits of the Verve eCash as a convenient and easy to use payment system. Potential users were signed up on the verve cashless system payment platform and practically shown how to conduct online transactions (buy and pay for goods and services), fund the Verve cashless system account, transfer funds from the account to other conventional accounts. The security measures integrated into the Verve cashless system payment platform to ensure that users’ funds are kept safe were also demonstrated to the new users.

At the end of the presentations at the Grand Finale Gbolanhan Ajijola from Federal university of Technology Akure emerged as winner of the Verve my cashless campus challenge 2014! Briggs Rowland from Uniport and Emmanuel Chikaodiri from UNN placed second and placed third. The winners, who were awarded prize money, will also be given the opportunity to deplore their concept on their respective campuses.

KELECHI EWUZIE