Integration of new media in marketing vital to brand…
Speakers at the Advertisers Association of Nigeria, ADVAN workshop in Lagos have counseled Nigerian marketers who…
‘Education sector improvement should top FG priority…
It is indeed appalling that a sector as essential as education has over the years suffered serious neglect from…
Marketing, consumer focus sustaining factors of Coke for…
Coca Cola with headquarters in Atlanta, USA, has been in existence since 1886. It came to Africa since 1928. For…
Diffusion to lead or not to lead?
HR leaders are constantly hitting the employee engagement drum with good reason. Asides from the statistics that…
The oil subsidy debate
On a recurrent basis, the vexed issue of oil subsidy has continued to dominate national discourse. This critical…
Analysts suggest qualities of new information minister
As President Muhammadu Buhari is set to appoint members of his cabinet that will run the affairs of the country,…
Experts advocate technology adoption for Nigerian…
For the Nigerian universities and their products to compete favourably with their counterparts globally, it has…
Personal attitudes and workplace performance (2)
It doesn’t matter whether a cat is black or white, if it catches mice it is a good cat.” (Deng Xiaoping).
Several…
Oyo to generate 5mw of electricity from waste
… project to cost $25m
Oyo State govern- ment is partnering Highland Energy Solution Services Limited (HESSL), an…
Ambode: Rising to the task of dousing recurring tanker…
With two major tanker explosions in a space of three days, and four other similar incidents averted, leaving hous-…