PR expert emphasises content in online marketing…
As most media agencies presentations for pitches are flooded with digital or online strategies, perhaps due to the…
UPDC in bullish entry into 2014 with ambitious projects…
In a clear demonstration of its dominance and leadership of the Nigerian real estate market, the UACN Property…
Sustaining non-oil exports’ upward trajectory
The recent release, albeit belated, of the Central Bank of Nigeria’s (CBN) 2012 Annual Report revealed some…
Marketing: Media agencies see prospects in electricity…
Media agencies, including creative adverting, media buying and PR agencies who are always in search of new areas to…
Tell a meaningful story
It’s not easy for brands to get their message across in a world of highly fragmented media and dangerously short…
Increasing Nigeria’s agricultural output
Anytime soon, when the National Bureau of Statistics (NBS) releases the rebased GDP the contribution of agriculture…
Mobile strategy: win here, win anywhere
In some countries, women’s access to mobile media is quite literally a lifeline, because mobile health services…
Politicians fail us, D-Banj, 2Face, Nollywood, assure…
As I get older the weather in the Queen’s country bites deeper into my bones. Years of re-acclamatisation has meant…
The comedy war
There is a war raging on Twitter now, people. Our dear comedians have taken their craft away from the stage onto…
This year, I’m choosing themes over resolutions
I’m often excited and grateful to see a new year - being a Nigerian, there’s no other way to enter than with tons…