FrieslandCampina partners UNDP to drive diary growth in Nigeria

FrieslandCampina WAMCO Nigeria plc, producers of Peak, Three Crowns and Friso milk brands, has partnered the United Nations Development Programme (UNDP) to promote growth of the diary industry in the country.

The partnership has produced a 12-minute documentary on sustainable solutions for agriculture in Nigeria and is being aired on major TV stations.

A statement signed by Ore Famurewa, corporate affairs director of the company, says the film spotlights FrieslandCampina WAMCO Nigeria Dairy Development Programme (DDP) as a successful inclusive business model, which includes increasing the incomes of cattle farmers in the company’s value chain while also improving their dairy development techniques.

The documentary highlights enormous investment by FrieslandCampina WAMCO in dairy development in Nigeria and showcases its responsible engagement in the DDP communities in Oyo State. The story focuses on the DDP and its role in working with local Fulani farmers to increase their milk yield and livelihoods. The film tells a human angle story with Musa, a local dairy farmer, and how his fortunes changed by being part of the programme.

The film further explores FrieslandCampina WAMCO’s engagement with local smallholder dairy farmers and the company’s commitment to DDP communities.

“The Dairy Development Programme enables dairy farmers to run their businesses optimally and bring dairy production to a higher volume and quality. To ensure this, we train and continuously retrain over 1600 registered Fulani dairy farmers around Nigeria’s southwest region on topics ranging from raw milk hygiene and quality, financial education, animal health and tsetse control, and the benefits of using the banking system,” says Famurewa.

The movie will be aired till June 7, 2016.