AAAN set to hold 2013 Lagos ad, ideas festival awards

The executive board of the Association of Advertising Agencies of Nigeria (AAAN) has concluded plans to hold the 40th anniversary edition of Lagos Advertising Ideas Festival Awards (LAIF). The award will hold on Saturday, November 9, 2013, at new Intercontinental Hotel, Victoria Island, Lagos.

This special edition, according to the chairman of LAIF management board, who is also the group CEO of LTC-JWT, Charles Abraham, will mark the eight in the series of the awards ceremony, which was instituted in 2006.

This year’s LAIF awards dinner will double up as the grand finale of the 40th anniversary of the AAAN celebrations. So, we expect to host a stellar event with maximum attendance.

There will also be an exhibition highlighting “40 years of Nigerian Advertising” during the week running up to the awards night.

The LAIF Awards aims to recognise, reward and foster creative excellence in all areas of brand communications. The awards sets a benchmark for the best creative communication from Nigeria and it encompass all areas of brand communications including television, radio, print, and new media with each category having 12 sub-categories. Awards will be given in Gold, Silver and Bronze for each sub-category and the Gold winner of each sub-category will compete for the grand prix in that category. In all 144 awards will be presented.

Entries for the awards opened August 7, 2013, and will closed on September 6, 2013. Eligible entries for the award are campaign materials that have been run/exposed between January 2012 and December, 2012.