BJAN partners EXP on experiential marketing summit
Brand Journalists’ Association of Nigeria (BJAN) has announced partnership with The Exp Nigeria for the upcoming African Experiential Marketing Summit (AEMS) billed to take place July 2013 in Lagos for the first time.
The summit, expected to amplify reach, convert customers and drive sales, according to the organiser, AEMS is taking place in Lagos for the first time since the annual African summit was inaugurated in 2000, after it had been previously held in South Africa and Kenya.
According to Goddie Ofose, chairman, BJAN, the partnership is expected to help the organisers deepen the conference.
The summit will be hosted by Exp Nigeria – thought leaders in the experiential marketing category across the continent, to give marketers from the West African region insight into how to better their campaign goals.
.-Adage