Hollandia Choco Malt market deepening says Chi
Chi Limited, manufacturer of Hollandia Choco Malt has said that the recent introduction of ChocoMalt drink to the market is beginning to generate popularity. It said in a statement that with consumers constantly looking for new and improved product values and experiences, Hollandia ChocoMalt Drink offers innovation as well as superior values that are exciting and attractive.
“Convenience, delicious taste and instant or sharp sharp nutrition are at the core of the product values that has endeared the brand to consumers. Fondly referred to as 3-in-1 Yo!, Hollandia ChocoMalt Drink is the first ready-to-drink blend of chocolate, malt and milk in Nigeria. It provides instant nutrition within reach and can be consumed immediately after opening. It is rich in vitamins and minerals, and takes away the hassles and inconvenience involved in preparing choco-based beverage drink the traditional way”.
The statement quotes Israel Oladele, a social worker with the Lagos State Hospital Management Board, as saying that a satisfied consumer creates value and loyalty, and will likely share his or her experience with other consumers. “I got to hear about Hollandia ChocoMalt Drink by word-of-mouth recommendation and decided to buy the product in a neighborhood shop in my area. The product recommendation came in timely as it has taken away the inconveniences associated with preparing a chocolate, malt and milk drink. Essentially its offer of sharp sharp nutrition means consuming the product has become a part of my daily nutritional requirement,” he said.
Kelechi Onyedika, a student of the Philosophy Department of Lagos State University, emphasized the popularity of Hollandia ChocoMalt Drink amongst students of the University. He stressed that students have busy schedules and love brands that make life easier for them.
Adedayo Olumide, a brand consultant, “Hollandia ChocoMalt drink guarantees convenience, has a delicious taste, offers instant or sharp sharp nutrition and is truly satisfying.