Marketing agency unveils portal on product prices across sectors

Street Toolz, a Lagos-based cutting-edge digital marketing agency, has launched a prize comparison site, Zowasel.com, in Nigeria.

Zowasel.com has been developed as a hub where products, goods and services can be compared. It is an intuitive aggregate comparison engine designed to help shoppers compare best prices across shopping malls, hotels, flights and many more.

Speaking at the launch of the site at the firm’s headquarters in Lagos, Jerry Oche, CEO, Street Toolz, says the portal is designed to ease stress, adding that the vision is to make comparison accessible and available to everyone in real-time via web, mobile and PoS across developing economies.

“Aside best prices, Zowasel.com saves you money by offering you purchasing tips, cash saving guidelines, product reviews, coupons, discounts/deal, alerts and buying techniques, all at no cost to the consumers,” Oche explains.

He further says that Zowasel.com is a startup, which offers unique comparison tools that will enable millions of people save cost across diverse products and services, and it will run a different course from that of the parent company.

Oche discloses that the portal has developed strategic partnerships with prestigious e-stores, flights and hotels service providers as well as developing more partnership with banks, insurance firms and HMO among others.

According to him, “At launch, Zowasel.com commenced business with 150 online stores in Nigeria; 450 airlines and 39,000 hotels across the globe, while working on comparisons across insurance, healthcare, finances, schools and lots more.’’

Babajide Alaka, the startup’s content director, says Zowasel.com is not an online mall but has brought together all the reputable names to help the consumer make the best choice, at the least possible time at the best price.