Nigerian firm unveils life style brands

World famous life style brands have been unveiled in Nigeria. Time

Tell Nigeria Limited, a company known for its sales of high quality brands, brought the brands, Fruit of the Loom (FOL) United States of America and Grant of London (GOL) wristwatches into the country.

The dual brands were unveiled at Ibadan, by Abiola Ajimobi, the Oyo State governor, at a colourful ceremony that included traditional dance performances.

Located at shop C45, both the FOL and GOL brands are outstanding brands that have endured through years of creative craftsmanship unique to the UK and the American markets.

Speaking at the unveiling, Uju  Lami Abdulkadir, chief executive officer of Time Tell Nigeria Limited, said her company holds the franchise for both brands in West Africa.

Abdulkadir said the Fruit of the Loom clothing is one of the world’s most recognised clothing brands loved and trusted by people all over the world, saying that it has over 160 years experience and a long history of manufacturing of quality textiles.

She disclosed that for over 30 years, FOL was one of the first major brands to enter the European imprint sector, adding that today, it still enjoys a long-standing reputation as a leader in the quality promotional, work wear and leisurewear garments.

According to her, the decision to bring the brand into the country was because of the desire to give quality and value life style to Nigerians.

Just like the FOL, Abdulkadir observed that the heart of the Grant of

London wristwatches lies in its originality and affordability, adding that it is backed by top-class engineering and materials.