Twinpine marks anniversary, unveils Mobile Trends Report
The management of Twinpine, Africa’s premium mobile marketing company, has indicated its decision to unveil Nigerian mobile trends report and programmatic offering to commemorate its 5 years in business.
A statement issued by the digital agency indicates that the media ad formats is a data rich programmatic bidding platform while the mobile trends report highlights the Nigerian mobile space over its five years in operation.
Established in 2011, the company was conceived with a vision to help brand and businesses get more value from the mobile devices, a primary channel that connects Africans to the world. It was said to have been founded by a team of under-30 entrepreneurs, who set out to fulfill the vision of making Twinpine the premium mobile advertising platform of choice.
Speaking on the milestone, Twinpine co-founder, Oduntan Odubanjo said in the statement the the organisation has evolved with the fast changing mobile technology space to grow from a mobile advertising network to become a mobile monetisation and intelligence platform.
“While we started out educating brands on the benefits of mobile marketing, building mobile sites for publishers and serving banner ads on them, today, we help publishers and content providers earn more revenue with innovative advertising and payments solutions whilst helping businesses unlock more value from mobile with big data.” he said.
Sharing his remarks on this achievement, Twinpine CTO, Deji Balogun said “We are proud that Twinpine has been instrumental to the mobile transition of several publishers and brands on the African continent. This leadership is set to continue as we invest in more intelligent and automated mobile marketing products and services tailored for Africa,” he added.