UAC Foods entices market with new product – Gala Chicken Sausage Roll

UAC Foods Limited (UFL), a joint venture business between UAC of Nigeria plc (a leading indigenous conglomerate in Nigeria) and Tiger Brands Limited (a leading South African Foods Company), has introduced Gala Chicken Sausage Roll into the market.

Gala Chicken Sausage Roll is a lacerated pastry with pure chicken filling that comes in a beautifully designed wrapper using a combination of green, red and yellow colours.

The new Gala Chicken Sausage Roll, the first of its kind in the category, was recently introduced into the market as an extension to the Gala brand during the launch held in Lagos with the trade partners.

Speaking during the launch, Tawanda Mushuku, managing director of UAC Foods Limited, says the new Gala Chicken Sausage Roll is an innovative extension to the Gala brand, which remains the number one and favourite sausage roll brand among Nigerians.

Mushuku explains that Gala Chicken Sausage Roll is a response to the yearnings of the teeming consumers Gala obtained through a dedicated consumer research/feedback mechanism and relentless efforts of UFL’s research and product development department.

“UAC Foods Limited is a consumer-centric company that believes in manufacturing products to satisfy identified needs of our consumers.

The new Gala Sausage Roll that we unveiled today is another innovative product developed to satisfy our consumers’ desires for a chicken-filled sausage roll,” he says.

In her remarks at the occasion, Joan Ihekwaba, general manager – marketing, UAC Foods Limited, states that Gala Chicken Sausage is the first sausage roll in the market with 100 percent pure chicken filling enriched with vitamins and minerals, saying the new Gala Chicken Sausage Roll comes in a net weight of 100g, which is about 10g bigger than the classic Gala Beef Sausage Roll.