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Brands & Advertising
Survey indicates corruption, crime as Nigerians’ major…
A nation-wide survey, Pulse of the Nation, conducted by leading research agency, TNS RMS has indicated that…
Promasidor rewards another customer in Loya Milk promo
A Lagos-based business man, Christopher Henshaw, has joined the rank of car winners in the ongoing Loya Milk…
Diageo promotes innovation director to chief marketing…
Diageo, whose brands include Johnnie Walker, J&B, Smirnoff, Tanqueray and Guinness, has appointed Syl…
TLC opens service centre in Mega Plaza
In a bid to satisfy its customers, Travel and Logistics Centre (TLC) has opened a service centre at Century 21…
Fumman brand commits to quality production
Fumman Agricultural Ltd, manufacturer of Fumman brands of fruit juice, has reaffirmed its commitment to…
Simply Gifts repositions for more visibility
Ifeoma Nwuke, CEO of Simply Gifts and Interiors, a leading gifts and interior décor outfit in Lagos, has stated…
Tilting Baileys brand towards feminine appeal
Nigerian women are becoming more financially independent, especially in the last 15 years. Also, there is a…
Mobile, digital content among key trends in newsrooms…
The World Editors Forum has published its ninth annual edition of Trends in Newsrooms, which highlights five…
Creativity vs. sales: A critical assessment of Saka ad
Success is a relative term or word to us all, depending on what we set out to achieve, but as relative as…
‘The biggest challenge to growing African brands is…
Could you let me into the world of Engage Brandcraft, its vision and mission?
Engage Brandcraft is a…
Expanding your brand across Africa
Many companies talk about expanding into Africa. It’s the next obvious frontier. However, it would be wrong to…
Mouka partners Online stores for product sales
In its commitment to adding comfort to life, leading foam and bedding manufacturing company in Nigeria, Mouka…