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Brands & Advertising
X3M chief frowns at companies who create in-house…
The CEO and Chief Creative Officer, X3M Ideas, Nigeria, Steve Babaeko has kicked against companies’ establishing…
Adspend growth to slow to lowest level since global…
Next year’s global adspend growth will slow to its lowest rate in 15 years outside of the 2008/09 recession,…
Assessing StarTimes consumer technology solutions in…
Digital broadcasting transition is a global process involving transition from analogue to digital broadcasting.…
Is Ondo election’s victory a measure of Buhari’s brand…
Brand analysts have established that APC’s victory in Ondo governorship election is obviously a political…
Dove TV debuts on GOtv
MultiChoice has further expanded its religion genre on GOtv with the addition of Dove TV, the official television…
Senate advocates increased budgetary allocation for…
The Senate Committee on Information and National Orientation led by its chairman Senator Suleiman Adokwe has…
Noodles fast food operators leverage brand, offer…
In Nigeria, Indomie Noodles product manufactured by Dufil Prima Foods Limited has become generic name for noodles.…
Why it is important to measure, evaluate a marketing…
The marketing function is one that generates a lot of interest from many people within an organization. By default,…
NIMN is in rebirth – New president
Tony Agenmomen, former Senior Strategy Manager at Nigerian Breweries was last week elected President of National…
APCON cracks down on quacks
The Advertising Practitioners Council of Nigeria, (APCON) has begun crack down on illegal practitioners and…
MultiChoice wins Most Improved Company Award at the…
MultiChoicehas been awarded the ‘Most Improved Company’ at the just concluded Sustainability, Enterprise and…
Ember Loan campaign: Rosabon financial services produces…
The first winner of the recently announced ember loan promo by Rosabon Financial services has emerged. He is Orok…