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Brands & Advertising
Publicis Groupe secures equity investment in Troyka
Nigeria, Africa’s largest economy, has continued to attract foreign investment in spite of economic challenges as…
Guinness Nigeria introduces soft drink brand product…
Guinness Nigeria, a subsidiary of Diageo Plc of UK, has ventured into the CSD market, increasing the already…
Cummins: Taming competition with branding consistency
Running a business goes way beyond the provision of goods and services to consumers, organizations and stakeholder…
Book on digital marketing directs African businesses how…
As many businesses in Africa are still unsure how to approach digital marketing for successful impact, a digital…
PZ Wilmar impacts socio-economic status of consumers…
PZ Wilmar Foods Limited, producer of Mamador Cooking Oil has made good its promise to loyal consumers across the…
ADVAN represents Nigeria at marketers conference in…
The President of ADVAN, David Okeme and the ADVAN Board of Trustees’ Chairman, Aare Fatai Odesile are leading a…
Dubic brand rolls out red carpet for Nollywood icon Pete…
Beer brand, Dubic ‘Nke Anyi’ has rolled out red carpet in celebration of its brand ambassador Pete Edochie, the…
StarTimes reduces subscription price to mark Easter…
Ah e a d o f t h e Easter celebration slated for 25th through 2 8 t h Ma rc h, popular digital TV platform,…
The conundrum of media business in times like these
Globally, the print media industry is under discussion. Conversations and divergent views about the old industry…
MultiChoice celebrates Africa’s best in movies,…
The forth edition of the Africa Magic Viewers Choice Award (AMVCA) held at the Expo Centre of exquisite Eko Hotels…
Set your brand free!!!
What distinguishes a brand from a product are varied…. Some of which are creating unique brand identity and…
2016 Colour of the Year: Dulux names ‘Monarch Gold’
Chemical and Allied Prod- ucts (CAP) Plc, a subsidiary of UAC of Nigeria Plc. (UACN), manufacturers of Dulux…