Browsing Category
Brands & Advertising
Gulder brand keeps fate with consumers, fulfils promo…
To some Nigerians, the country’s 55th Independence Day will pass as one of those celebrations in the past but for…
Unregistered gin and need for consumer education
Locally brewed gin, popularly called ogogoro is a hard drink which has been with us for a long time and the effect…
Press Freedom: Buhari turns a new leaf, says aide
Femi Adesina, the Senior Assistant on Media to President Muhammadu Buhari has said that his principal who gagged…
Have you found your way in digital world?
What actually is driving digital marketing today - imprecision or accurate data? Many organizations have jumped…
Clients in constant search for creative PR partners for…
The President of Advertisers Association of Nigeria, ADVAN, David Okeme has said that clients are desperately…
Interswitch unveils new corporate identity
Interswitch, a digital payments and commerce provider focused on Africa has unveiled its new brand identity.
The…
Businessday Media Business Editor gets award for…
Following the successful flag-off of its monthly media partnership scheme, the TQC Media Champion Award in July,…
Maltina gets top industry recognition for nutritional…
Maltina, Nigeria’s leading malt drink from the stable of Nigerian Breweries plc has been endorsed by the Nutrition…
Creating business value from investment in communication
In January, 2015, international communications consultancy Hill+Knowlton Strategies expanded its physical footprint…
Survey shows MTN Foundation not conscious of publicity…
Against the background of some companies engaging on overbloated publicity for CSR projects, an act some…
Gulder entices consumers, stakes brand new cars for N220
A brand new car is always more desirable than a second-hand or Tokunbocar. Brand new cars do not break down as…
‘Integration of traditional, digital media platforms…
Sam Ajiboye is the Country Manager of Alpha&Jam, an innovative digital advertising company. In this interview…