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Brands & Advertising
Firms marketing budget may shrink further in 2015
Government plans to cut spending in 2015, as a result of slide in international oil prices is likely to hit…
Media planning is more of creating value, provoking…
Media planning which invo l ve s identifying media channels by media agencies for promotion of clients products is…
No room for quacks in advertising industry – APCON…
The Advertising Practitioners Council of Nigeria (APCON) weekend said that it would do all it could to rid the…
‘Phone Swap’, ‘Tango with Me’ goes on DVD
Be t t er days are ahead for Nollywood as G-Media has taken the giant step to curb piracy with its recent release…
iCreate Software change brand name to Fintellix…
Banking Compliance, Risk and Analytics Solutions pioneer iCreate Software has announced a change in its brand name.…
Bitter drinks’ wave: Nigeria remains Alomo’s biggest…
Kwabena Adjei, the founder of Kasapreko, maker of Alomo Bitters, is a resilient entrepreneur. He believes that…
DDB Lagos comes tops at LAIF, dominates continent
Nigeria’s most globally awarded agency, DDB Lagos of the Casers Group, celebrated more wins at the 2014 Lagos Ideas…
15 journalists win Wole Soyinka investigative reporting…
Fifteen journalists joined the list of finalists for the Wole Soyinka Award for Investigative Reporting at the…
MultiChoice unlocks new world of entertainment on-the-go…
Sport, movies, series and so much more are now available anytime, anywhere, thanks to DStv Now, a new app across…
Media, citizens critical to nation branding –…
The importance of nation branding has again been brought to the fore as the Public Relations Consultants…
Hollandia Yoghurt unveils TVC, partners Nigerian singer…
Chi Limited, player in Nigeria’s juices and Yoghut drinks, is at it again. The company’s fame for stimulating yet…
‘2015 will be a dicey year’
With slide in the international oil price, managers of the Nigerian economy have gone back to the drawing board.…