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Brands & Advertising
LASAA initiates outdoor advertising audience measurement
Lagos State Signage and Advertisement Agency (LASAA) has commenced its highly anticipated Outdoor Audience research…
Rethinking appointment of APCON chairmanship
Can the government shield the next chairman of Advertising Practitioners Council of Nigeria (APCON) from the kind…
Promasidor expands journalists’ Quill Awards
Promasidor, the leading manufacturer of sachet milk, maker of Cowbell and Loya milk, has expanded its Quill Awards…
Fumman leverages market insight for consumer affinity
Brands, more than ever before, are making conscious efforts to align with the aspirations of consumers. This is due…
Onga revives consumers’ taste with new campaign
The Yoruba adage, olobe lo l’oko (the best cook among rival wives has the ears/mind of the husband), sums up the…
ADVAN revamps marketers’ excellence awards
After resting the marketing excellence awards for one year, the Advertisers Association of Nigeria (ADVAN) has…
LASAA parleys military, police on billboards at…
The controversy surrounding outdoor structures in police and military formations in Lagos State may soon end…
DStv moves further to deepen bond with consumers
DStv, biggest pay-TV in Africa, which its English Premier League (EPL) broadcast is perhaps the highest watched…
Consumer experience drives new Omo multi-active variant
As part of its efforts to ensure good life and fulfilling consumer experience, Unilever Nigeria has introduced new…
Johnnie Walker in new move to dominate Nigerian spirit…
Every indication suggests that Johnnie Walker, registered in Nigeria in 1919, is excited about Nigerian market. The…
Bain’s Whisky master distiller advocates industry…
Andy Watts, master distiller of Africa’s popular grain whisky, Cape Mountain Whisky, has urged distillers in Africa…
Malta Guinness moves to inspire Nigerian youth
Malta Guinness has introduced a campaign to inspiring Nigerian youth. Under the campaign tagged ‘Inspiring the…