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Brands & Advertising
Global research agency sees deep changes in digital…
Kantar Millward Brown, a global research agency that assists businesses in brand building has made predictions for…
Digital firm introduces ‘Free Digital’ initiative to…
A three-year old digital firm, ADE Digital Media has introduced what it calls ‘ Free Digital’ initiative aimed at…
StarTimes rolls out Christmas promo, offers 50% discount…
StarTimes is rolling out 2017 Christmas promotion in a bid to attract new and existing subscribers across the…
More worries for Outdoor as Airport-Oshodi road…
There are worries and apprehension in the bleeding Nigeria’s Outdoor industry on whether the operator members,…
New TV commercial: Skye Bank underscores consumer power…
Three months after Skye Bank, famous for innovations unveiled digital banking solution, Skyexperience, it has…
Advertiser identifies key tasks for research and action…
Marketing communication entrepreneur and thought leader, George Thorpe has called on scholars as well as…
Chivita, Hollandia Choco Malt win big at Marketing World…
An evening of glitz and glamour at the recently held 2017 edition of the Marketing World Awards saw two brands…
Ethics: Preparing Nigerian youth for critical business…
In furtherance of First Bank’s resolve to ensure that businesses operate within ethical standards and…
How to influence customer of the future
No one can accurately predict the future, but present-day research and information can direct us on how to make…
Value of Nigeria’s logistics market estimated at $80bn
Value of Nigeria’s logistics market has been estimated at $80 billion with lots of possibilities to scale further,…
Marketing: UCH moves to reverse huge capital flight…
Nigerians spend over $1.3 billion on overseas medical tourism annually, a whooping expenditure which could boost…
Modern technology redefines consumers’ TV viewing…
LG, global technology innovator in consumer electronics, mobile communications and home appliances, employing…