Brands & Advertising

Campaigns for the 2019 general elections are gradually picking up as media agencies including PR practitioners,…

Although Nigerian children are performing heroic feats, there are gaps in rewarding them. Dufil Prima Foods noticed…

In anticipation of the commencement of the 2019 general election, stakeholders in the communications industry…

Brands’ relevance in the digital age could depend on how much they understand the changing taste of the…

Chi Limited, makers of Happy Hour by Chivita Fruit Drink, have launched Frooty Happy Hour by Chivita. The new fruit…

Soft-spoken but firm Ijedi Iyoha is the acting CEO of Advertising Practitioners Council of Nigeria, APCON. In this…

Country Managing Director of Accenture, Nigeria Olaniyi Yusuf has told organisations to quickly embrace digital…

A recent study by Kantar World Panel, a division of WPP, one of the world’s largest insight, information and…

In its bid to continually empower Small and Medium scale entrepreneurs with practical skills to implement effective…

Doyin Salami, adjunct professor, Lagos Business School has underscored the role of marketing and marketing research…

The issue of fake news and its resultant effect on brands especially its direct impact on productivity and…

As part of its CSR, Unilever Nigeria last week engaged Nigerians on the role of proper hygiene in reducing child…