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Brands & Advertising
Nigeria’s lottery industry records N30bn monthly…
The CEO of Give and Take Lottery Limited, Jolly Enabulele has said that Nigeria’s developing lottery industry …
Media and brand trends in 2017
In 2017, successful marketers will innovate to build better brand experiences and connected consumer journeys that…
Journalists’ competition offers US study tour
Journalists from South Africa, Zambia, Tanzania, Ghana, Kenya and Nigeria can win a fully paid study tour to major…
Chivita, Hollandia win Best Brand Equity Awards 2016
Major leading brands across the world have achieved market dominance through strategic innovations and effective…
Shooting BBN in S/Africa, a wake-up call
Last week, the Minister of Information, Lai Mohammed displayed nationalism when he directed the National…
Where is life-support for media agencies before economy…
In spite of little signs that Nigerian economy would exit recession soon, the World Bank and the Buhari…
MTN Group appoints integrated global agency
MTN has appointed Omnicom Group as its integrated global agency. This development, according to media experts is…
ST Yoruba Channel flags off comedy talent hunt program
Popular Yoruba lifestyle and movie channel, ST Yoruba has commenced a comedy talent hunt campaign in a fresh move…
Economy: Child’s pester power declining – Research
Due to economic difficulty, the child’s pester power is declining, says Millward Brown report.
The report said…
Nigeria’s over N25bn Tomato paste industry dying, unless
The N25 billion emerging Tomato paste industry which provided several thousands of jobs to Nigerians is now…
MTN celebrates customers, unveils ‘MTN Prestige: Circle…
As part of its rewards scheme initiatives, MTN, Africa’s biggest telecommunications network with subscriber base of…
How not to court negative publicity!
Public relations, popularly referred to as PR is a key aspect of marketing; and it is integral to how the target…