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Brands & Advertising
Media Fuse Dentsu Aegis unveils tool for deeper consumer…
Media Fuse Dentsu Aegis Network has introduced in to the Nigerian market Consumer Connection System (CCS), a…
Nunu brand fights stunted growth in children
Nunu Milk brand from the stable of Nutricima attempts to tackle malnutrition in Nigeria. It is said that…
StarTimes boosts digital migration with launch of…
StarTimes Nigeria, a foremost pay-tv and technology company has unveiled its newest innovation and smart option for…
Marketing World Awards goes Pan-African in 2017
The Nigerian-initiated Marketing World Awards would from next year be a Pan-African event, says Akin Naphtal, the…
Consumers commend Suntory’ Ribena for financial reward
Consumers across the Nigeria who got N100, 000 financial relieve each from Ribena’s ‘Back to School’ campaign have…
Reports on 20% price reduction false, says MultiChoice
Pay-TV company, MultiChoice Nigeria, has described recent media reports accusing the company of unfairness to…
Market success of Gala Mega dangles, unless…
Present economic difficulty is keeping chief marketing officers on their toes. The difficulty is the construct of…
The US Election and the subject of “connect” in message…
The USA presidential recent election was an historic election in many ways. This was because of the characters…
What Marketing warfare strategy is right for your brand?
When I wrote my article for last week titled – “Marketing & Politics – Lessons we can learn from the US…
Stakeholders tasked to anchor Nigeria’s branding efforts…
Nigeria, the most populous country in Africa is oil producing nation and Africa’s largest economy with resilient…
Ads that travel well begin with an insight (i)
A frequent question I hear from senior global marketers is, “how can I maximise adtransference?” It’s a sensible…
StarTimes wins most rewarding brand award at BJAN 2016
Frontline digital TV network operator StarTimes has received another medal for service excellence and further…