3Invest out to drive interest in NMRC with mortgage advisory clinic

Despite its huge potential to drive growth in the tottering mortgage industry in Nigeria, not many Nigerians know beyond the name and the recent launch of the Nigerian Mortgage Refinance Company (NMRC).

Among other inherent benefits, NMRC will bring about low, possibly single-digit, interest rate and long-tenor mortgage loan up to 20 years. It will also catalyse the development of affordable houses.

These are some of the reasons 3Invest, a real estate advisory and service provider, is out to drive interest of the young and the old in the corporation which, it believes, is the only hope for low-income earners to own their own homes in Nigeria.

The company announced recently its plan to launch what it calls ‘Mortgage Advisory Clinic’ at the second edition of its Property Buyers Forum (PBF) already slated for February 18 in Lagos during the Social Media Week.

“In a bid to immediately expand the awareness and demand end of the recently launched Nigeria Mortgage Refinance Company, we will have a Mortgage Advisory Clinic in partnership with a mortgage lending institution,” Ruth Obih, 3Invest’s chief executive officer, explained to journalists in Lagos.

She said that wealth and job creation were some of the benefits to be derived from attending the PBF event, pointing out that they would educate youths on how they could build a career in real estate following the huge job potentials NMRC promises, or start a real estate business through social media.

She recalled that the first edition of PBF provided a platform for developers such as UPDC, Haven Homes, Admiralty Homes, Sage Homes, Prime Water View, Kalyteros, etc to meet with potential property buyers, thereby catalysing business transactions through the exchange of knowledge and information between buyers and sellers.

3Invest has been credited for driving the digitalisation of practices and operation within the real estate sector and for being the market leader in pushing real estate online.

“PBF 2014 promises to be an interactive gathering, targeting real estate leaders, investors and consumers including students, homebuyers and mortgage-seekers exploring opportunities to invest in real estate,” she said, advising those that would be attending the forum to have a rudimentary knowledge of social media as well as social media accounts so as to be able to join in the conversation which will be streamed live online.

Obih revealed that PBF was designed to connect home sellers and buyers, saying that this year’s edition with the theme ‘Building your property ladder’ was deliberately scheduled to coincide with the Social Media Week – a move that reinforces the company’s belief in the potency of social media.

Social Media Week is a leading media platform and worldwide event with local presence and global reach across Europe, North America, South America, Africa and Asia. The platform, according to Obih, is aimed at providing the best information, ideas and inspiration to help people achieve more in a hyper-connected world.

By:  Chuka Uroko