Briscoe Properties: Making a difference in a crowded market
In its 10 unbroken years of operating in Nigeria’s burgeoning property market, Briscoe Properties Limited (BPL), a subsidiary of Briscoe Nigeria plc, has remained committed to making a difference by building homes and not houses. From its 12-unit Aloe Vera Court Maryland, 18-unit Heliconia Court Yaba and 25-unit Orchid Court Ikeja GRA, the company has demonstrated bespoken capacity for delivery and quality which has endeared them to discerning buyers and savvy investors
At a ‘viewing ceremony’ to showcase a rich marriage of quality materials with colour rendered in uncommon architectural designs at Orchid Court, Shade Hughes, the company’s managing director, highlighted some of the estate’s selling points that differentiate it from the crowd.
“The Nigerian property market is awash with houses; in today’s ever-evolving world of competition, we are proud to differentiate ourselves from our competitors with seven distinctive selling points,” she noted, disclosing that they offer their clients an assurance of capacity for delivery and quality.
By providing facility management services, she added, they offer investors and stakeholders a commitment that goes beyond the initial sale of the property, explaining that this offer was meant to ensure peace of mind for the investors.
Other selling points for the Court, according to her, included seven different home designs for buyers to choose from; security of the title to the property with an un-expired residue of 99 years from 2005; innovative security features to assure safety and peace of mind of residents; private recreation area for the comfort and enjoyment of residents, and superb location of the court within the low density residential area of Ikeja GRA adjudged the best residential location on Lagos mainland.
Hughes gave reasons why a savvy investor or a prospective homeowner should buy into Orchird Court, saying Ikeja GRA was one of Lagos’ finest, long-established communities known for its quality neighbourhoods including finest restaurants, boutiques, excellent schools, shopping districts and outstanding recreational opportunities such as the Ikeja Golf and Country Club.
“With an array of business and governmental functions within minutes’ drive away, Orchid Court rests comfortably in the embrace of Ikeja GRA’s natural beauty of tree-lined streets, making it the perfect haven away from the daily hustle and bustle of the Lagos metropolis,” she said.
Earlier in his opening remarks, Clement Olowokande, the company’s chairman, gave insights into Briscoe Nigeria Limited which is into motors, generators, technical products, facility management, property development, among other interests.
According to him, Briscoe Properties differs from the lot by building, selling and maintaining houses for life, pointing out that Orchid Court was another opportunity for them to add value to life with its fine finishing with quality materials starting with the paints from Berger Paints, which is a quality brand.
Seyi Onajide, the group managing director, assured that all 25 units of the Court would be delivered in the next 45 days, disclosing that the Court comprises duplexes, flats, terraces and detached houses.
CHUKA UROKO