Builders excited as WACL berths in Osogbo with new materials showroom

It was an exciting moment for builders recently as West African Ceramics Limited (WACL), a leading tiles manufacturer, opened its new showroom as part of its on-going nation-wide deployment drive of mega tiles showrooms and experience centers.

The new experience centre, located in the heart of Osogbo, is the most recent and sixth established since the company launched showroom deployment drive last year. The showroom was set up by OC Don Doors Building Limited (WACL), a major building material dealer in Osogbo.

Lawal Idirisu, the executive chairman of WACL, explained that the new showroom was designed to enlighten customers about the applications of various designs and types of tiles in a building project and to create an unprecedented shopping experience for architects, builders, contractors and project owners carrying out building projects in Osun State and neighboring cities.

“This Royal Exclusive Showroom initiative was borne out of the necessity to ensure Royal brand of tiles are easily accessible and available to architects, builders, contractors, and project owners. It is a one-stop shop for all products under the Royal brand stable which will no doubt elevate the trade experience of our dealers to a whole new modern level. Architects, builders engaged in ongoing projects would save a lot of money and logistics cost as they would not need to travel long distances to procure tiles, etc,” Idirisu explained.

Speaking further, Lawal called on consumers to visit the showroom to learn more about tile applications. He said that the showroom is equipped with application set up such as bathroom; living room; kitchen; and office space.

A trained Customer Relationship Manager armed with vast knowledge of tiles is on hand to educate and advise customers on types of tiles and designs suitable for applications in their building projects and the company has introduced new extensions such into its offering as the Royal Innovative Grout, Royal Adhesive and Royal 80 x 80 Beige Matt.

Ike Donald Obiora, chairman/MD, OC DON Doors Building, hailed the establishment of the mega showroom. “Indeed, building project owners, architects and contractors can now enjoy the kind of experience in shopping that is obtainable in the European markets and other developed societies.

“I want to encourage us to patronize this showroom as it boasts of high quality tiles as in Italy, Spain, China and other countries. Therefore, we should encourage the naira to rebound by patronizing local purchase of tiles.” Obiora said.