REDA set to recognize, encourage integrity, innovation in real estate industry

When an industry is hijacked by pseudo-practitioners and desperate, quick wealth seekers, products end users lose, which is why Real Estate Developers Award (REDA) has set out to recognize and encourage those who exhibit integrity and innovation and play by the rules in the real estate industry.

Those to be recognised have been investigated by a committee of experts in the industry and selection will be based on integrity, credibility, reliability, honesty and trust-worthiness and problem solving aptitude which form the basis upon which they will be selected for various categories of the award.

The company will be organising an award for this class of players which includes developers, markers, facilities managers and other professions in the industry. “Those  we will be celebrating by December this year are players that have made landmark achievements in the real estate business and these are those who are genuinely running real estate business; they deserve some accolades,” , Adeyemi Bafo, Event Planner and Communications at REDA, explained.

The award, the organizers explained, would have different categories that will cut across various sub sectors of the industry and they will  be looking at people who have excelled in providing affordable house for people.

“We are celebrating innovation by developers and those who are in the marketing of the property business; we will also celebrate those who are into facilities management because if the facilities are not managed well, they won’t be last long. We will also be celebrating those who are into interior decoration. In all, we are looking at  20 organisations that will be recognised,” , Taiwo Olowokere, a , consultant at REDA, explained.

To give the exercise credibility and acceptance, the company assembled industry experts that look at what it takes for industry players to get this accolades.”We looked at mostly integrity, as some  people are dubious in the business and cannot deliver the value they promise; so we are looking at those that are faithful and have good track record, ” Olowokere assured.

This maiden edition of the award is organised with the aim of encouraging and acknowledging individuals and real estate companies that have made tremendous effort to contribute to the growth of the Nigeria real estate industry.

Chigozie Orunta, the  MD of realestateproperty.com.ng which is the firm behind REDA, also explained that  the award was an event they  have put together to celebrate developers, real estate business operators, people who have contributed in no small measure to the real estate industry.

“It is an event that will pick people who have done well for the property industry, and so this event is going to celebrate all and sundry and it is also going to give the industry players an opportunity for them to network with one another”, he added.

 “REDA is to celebrate and encourage those who have made contributions to the property sector, as most players in the property space have gone extra mile to develop land and properties, especially in a city like Lagos.  At least now people can, to some extent, afford to own houses  and it has also created an avenue for employment as a lot of people are now able to get the source of living from participating in property industry.

“I think it’s a good thing for us to actually encourage them and also give them a platform to dine and relax, as most of these key players go to the field a lot and go to the government more often to sort out landed documents issues,” Orunta said.

 “ The real estate development award has come to stay and it is an award that will be given to credible key players in the industry, as there are many people out there who say they are into real estate and are not faithful and reliable”, he noted.

 

Endurance Okafor

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